Trying To Get it Right:

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Recent Posts

  1. NINE WORDS WOMEN USE
    Monday, January 25, 2010
  2. RECENT PROJECTS
    Saturday, October 10, 2009
  3. ANVIL! THE STORY OF ANVIL
    Monday, June 22, 2009
  4. Hunting Mices
    Monday, June 08, 2009
  5. REDNECK LION?
    Monday, June 01, 2009
  6. HOMELESS CRACKBERRY USER SHOOTS M. OBAMA
    Wednesday, May 27, 2009
  7. INDY 500 RECAP
    Tuesday, May 26, 2009
  8. Rednecks and Tightwads Try to Shake up Bank Marketing
    Wednesday, May 20, 2009
  9. Congressman's Son Won't Shut The Hell Up During Hearing - The Onion
    Tuesday, May 19, 2009
  10. Popsomp Hills
    Monday, May 18, 2009

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Trying To Get it Right: Be it Life, Love or Liberty

NINE WORDS WOMEN USE

(1) Fine: This is the word women use to end an argument when they are right and you need to shut up.

(2) Five Minutes: If she is getting dressed, this means a half an hour. Five minutes is only five minutes if you have just been given five more minutes to watch the game before helping around the house.

(3)Nothing: This is the calm before the storm. This means something, and you should be on your toes. Arguments that begin with nothing usually end in fine.

(4) Go Ahead: This is a dare, not permission. Don't Do It!

(5) Loud Sigh: This is actually a word, but is a non-verbal statement often misunderstood by men. A loud sigh means she thinks you are an idiot and wonders why she is wasting her time standing here and arguing with you about nothing. (Refer back to # 3 for the meaning of nothing.)

(6) That's Okay: This is one of the most dangerous statements a women can make to a man. That's okay means she wants to think long and hard before deciding how and when you will pay for your mistake.

(7) Thanks: A woman is thanking you, do not question, or faint. Just say you're welcome. (I want to add in a clause here - This is true, unless she says 'Thanks a lot' - that is PURE sarcasm and she is not thanking you at all. DO NOT say 'you're welcome' . That will bring on a 'whatever').

(8) Whatever: Is a woman's way of saying FORGET YOU!

(9) Don't worry about it, I got it: Another dangerous statement, meaning this is something that a woman has asked a man to do numerous times, but is now having to do herself. This will later result in a man asking 'What's wrong?' For the woman's response refer to #3.

RECENT PROJECTS

ANVIL! THE STORY OF ANVIL


 
ANVIL! THE STORY OF ANVIL
Opens July 17

At 14, Toronto school friends Steve “Lips” Kudlow and Robb Reiner made a pact to rock together forever. They meant it. Their band, Anvil, went on to become the “demigods of Canadian metal,”releasing one of the heaviest albums in metal history, 1982's Metal on Metal. The album influenced a musical generation, including Metallica, Slayer and Anthrax, that went on to sell millions of records. But Anvil's career took a different path, straight into obscurity.

Director Sacha Gervasi has concocted a wonderful and often hilarious account of Anvil's last-ditch quest for elusive fame and fortune. His ingenious filmmaking may first lead you to think this a mockumentary, but it isn't. It's fascinating to see the reality of their day-to-day lives as they struggle to make ends meet, take a misguided European tour, and engage in antics on the road—which is not always lined with fans.
John Cooper – Sundance Film Festival


Directed by: Sacha Gervasi
Running Time: 80 minutes
Origin: USA
MPAA Rating: Not Rated

Hunting Mices

Phoenix and Coffee (the cat not the drink) on the hunt.




REDNECK LION?

If you want security in your back yard or shop, groom your dog like this:



HOMELESS CRACKBERRY USER SHOOTS M. OBAMA

 


Cost of a bowl of soup at homeless shelter

$0.00 dollars

Having Michelle Obama Serve you your soup

$0.00 dollars

Snapping a picture of a homeless person who is receiving government funded meal, while taking a picture of the first lady using his $500 Black Berry cell phone

$$$$ Priceless


INDY 500 RECAP

Rednecks and Tightwads Try to Shake up Bank Marketing

But Most Name Changes Will Stick to Sober Side

By Beth Snyder Bulik and Rupal Parekh
Published: May 20, 2009


YORK, Pa. (AdAge.com) — Finally: a bank just for the Jeff Foxworthy set.

Redneck Bank claims that "bankin's funner" when consumers open a "flat out free checkin.'" That Southern-fried marketing schtick has garnered the online arm of Bank of the Wichitas quite a bit of attention. It's also tweaking the long-held belief that bank marketing is serious business deserving of serious messaging.

Redneck Bank's marketing schtick has garnered the online arm of Bank of the Wichitas quite a bit of attention.
Redneck Bank's marketing schtick has garnered the online arm of Bank of the Wichitas quite a bit of attention.

But with the names and reputations of some of the country's most trusted financial institutions tossed onto the slag heap, some of the big guys are quietly changing their names and smaller banks looking to differentiate themselves or expand are gambling with nontraditional approaches.

Tightwad Bank is among the latter. A two-branch bank with locations in Reading, Kansas, and Tightwad, Mo., it's getting ready to launch online banking by mid-summer. The name alone has already attracted customers from across the country in its first official year as a brand.

"It's generated a fair amount of new account activity just by virtue of exposure in the media," said Tightwad Chairman Don Higdon, citing stories in the Washington Post, NPR and AARP magazine. "The name itself garners some pretty strong reactions, although both positive and negative."

An appropriate attitude
He said while the bank plans a national brand push when online banking is ready, the details haven't been finalized. "We certainly didn't plan the recession, but the name is proving to be self-fulfilling to an attitude which it might be more appropriate these days," Mr. Higdon said.

And while a surge in tightwad and redneck finance practices may be what the nation needs, irreverence in the banking sector strikes some as risky.

"Being irreverent works in some categories. Energy drinks, for instance, where the Monster brand comes to mind. In fact, the Redneck Bank site is in the same genre as the Monster site," said William Lozito, president of Strategic Name Development, a brand naming company in an e-mail interview. "Names will get you attention, but I'm not sure it will get you business except for a micro-niche segment."

Of course, it's not just about humor and headlines. Banks are also re-branding and re-trenching in a serious bid to win back consumers' trust.

Ally: Hide and Seek
Ally: Hide and Seek

GMAC Bank, for instance, worn by the effects its embattled former parent GM has had on brand value, recently rebranded as Ally. As the name suggests, the bank is taking a "we're on your side" approach with skeptical consumers who are all too used to hidden fees and fine print. The website claims "We're always going to give it to you straight" and its products include no-penalty certificates of deposit and 24/7 access to a live customer service person. It announced its new identity this month via a major ad campaign by Bartle Bogle Hegarty, New York, and Digitas that shows unfair banking practices through the lens of children. In one spot, a banker plays hide and seek with a small child, only to leave him alone. A voice-over says: "Even kids know it's wrong to leave someone hanging when they're counting on you. Why don't banks? We're Ally, a new bank where you can talk to a real person 24 hours a day, seven days a week. It's just the right thing to do."

Trademark applications
"It goes without saying that consumers these days are very insecure. A bank name that allays these feelings is very appealing. Some recent bank and financial services trademark applications make this point: FirstSecure Bank and Trust Co, filed Jan. 7 and Fortress Wealth Management, filed April 8. And Ally Bank ... indicated the rationale for the new name as research 'clearly expressed the need for a trusted bank partner," Mr. Lozito said.

Another big banker, Bank of America, dropped its Countrywide name — synonymous with risky mortgage practices of the financial crisis. The bank, whose lead creative shop is BBDO, New York, launched a new branding campaign last week touting the mortgage division's newer, simpler moniker "Home Loans," with TV spots telling consumers: "Starting now, Bank of America has a new address."

Will the name-change tactic work? Perhaps, but bank marketers should be wary of the fad potential.

Mr. Lozito advised: "Don't name a bank to capitalize on a short term phenomena. Business cycles come and go, and this one will pass too."

Congressman's Son Won't Shut The Hell Up During Hearing - The Onion


Congressman's Son Won't Shut The Hell Up During Hearing


Popsomp Hills




http://www.therelapse.com/#/?room=eminemsroom

Creative website...ingenious use of twitter and other social networking sites. After a 5 year hiatus, Eminem is making a comeback and his PR/Marketing team has done a brilliant job of hyping the release of his new album.